HomeMy WebLinkAboutCentennial Committee Minutes 08-21-14 MINUTES OF A REGULAR MEETING OF THE
SEAL BEACH 2015 CENTENNIAL COMMITTEE WORKGROUP CHAIR COMMITTEE
HELD AUGUST 21, 2014
I. CALL TO ORDER
The regular meeting of the Seal Beach 2015 Centennial Committee Workgroup Chair
Committee was called to order at 3:30 p.m. by Assistant City Manager Patrick Gallegos in
the City Council Chambers, 211 8t" Street, Seal Beach.
II. ROLL CALL
Present: Marc Loopesko, Celebrations Workgroup
Scott Weir, Fundraising Workgroup
Nancey Kredell, Merchandise Workgroup
Seth Eaker, Marketing Workgroup (arrived at 4:00 p.m.)
Deb Machen, Marketing Workgroup
Michael Dobkins, History Workgroup
Also present: Patrick Gallegos, Assistant City Manager
Tina Knapp, Executive Assistant
III. ORAL COMMUNICATIONS
Oral Communications was opened. There being no speakers, Oral Communications was
closed.
IV. APPROVAL OF MINUTES
Merchandise Workgroup Chair Nancey Kredell moved, Celebrations Workgroup Chair
Marc Loopesko seconded, and the motion carried unanimously, that the Committee
approve the Meeting Minutes of July 30, 2014.
V. ITEMS FOR DISCUSSION
A. Review Purchasing Form
The Committee discussed the proposed, draft Purchasing Form and suggested adding
space for deposit requirements, signature lines for submission of the form, and space
for additional comments. Staff will update the form and provide it to the Committee.
B. Group discussion
Marketing Workgroup Co-Chair Deb Machen reported that the Marketing Workgroup is
exploring the production of a more formal souvenir book and has received one quote at
this point. This book would chronicle the year of Centennial celebrations and provide a
historical look at the City of Seal Beach.
The Workgroup is also exploring an informal event program.
History Workgroup Chair Michael Dobkins reported that Larry Stawther, local author of
"Seal Beach, A Brief History", agreed to provide some content to a program, as
appropriate.
The Committee briefly discussed whether or not the City's classes and activities guide,
"Shoreline", was the right media for an event program. It was decided that the
"Shoreline" was not a viable option.
Marketing Workgroup Co-Chair Machen indicated that they would like to meet with
Leisure World for more events program ideas since Leisure World produced a program
for a recent anniversary. The Marketing Workgroup would also like to obtain more
quotes for the two projects.
The Committee expressed interest in both the formal and informal programs/books and
strongly feels an event program is a key marketing item.
Fundraising Workgroup Chair Scott Weir asked for help from the City in identifying
locations for the brick project. Assistant City Manager Patrick Gallegos asked that the
Fundraising Workgroup submit a list of preferred, specific locations in each District for
consideration. Fundraising Workgroup Chair Weir indicated that they would like to have
the bricks laid in all Districts by 10/1/15. Chair Weir inquired as to where the City would
like the bricks delivered, what the lead time is for Public Works to prepare the site for
laying the bricks (aids in determining the lead time necessary for ordering the bricks),
and if more individuals want a brick at the pier location, what is the upper limit for how
many bricks can be laid at that location.
Merchandise Workgroup Chair Kredell mentioned that the Rossmoor Library recently
completed a brick project and indicated they might be a good source for information on
how many bricks were ordered and other details.
A discussion was had by the Committee regarding how many event programs would
need to be produced and the cost for mailing. Based on the cost of mailing the
"Shoreline", approximately $4,000 is needed for postage. Approximately 12,000
"Shoreline" guides are distributed.
Chair Kredell indicated that the Merchandise Workgroup will have samples of t-shirts,
hooded sweatshirts, twill caps, and other items within the next week. The Merchandise
Workgroup ordered Centennial stickers through Founders' Day funds. The Workgroup
is also researching commemorative bags.
Assistant City Manager Gallegos reminded the Committee that, in order for the City to
pay for expenses, the purchasing policy must be followed.
Expenses less than $1,000 do not require quotes
Expenses between $1,000 - $5,000 require two quotes (minimum); and
Expenses greater than $5,000 require three formal quotes.
Assistant City Manager Gallegos also reminded the Committee that the City Manager
(or in her absence the Assistant City Manager) may approve purchases below $5,000
(two quotes required for expenses between $1,000 - $5,000) and that only purchases
above $5,000 would require majority vote of the Executive Committee.
Celebrations Workgroup Chair Loopesko reported that Special Event Permit
applications have been submitted to Community Services for all events for which dates
have been identified. The Celebrations Workgroup will coordinate with City staff to
schedule meetings to answer any questions and identify concerns regarding the
planning of any of the Centennial Celebrations events.
History Workgroup Chair Michael Dobkins indicated that he feels that branding of the
Centennial events and all related activities is important. Chair Dobkins reported that a
history of the Naval Weapons Station is underway, as is a press kit for the History
Workgroup. Chair Dobkins is reaching out to CSPAN channels regarding coverage of
the events for the channel's "Local Cities Tour". Chair Dobkins hopes that the
Centennial website will be launched before the end of the year.
Chair Dobkins inquired about online purchasing of Centennial merchandise. Staff will
research and respond at the next meeting.
Chair Dobkins inquired as to how the Centennial logo contest was advertised and
managed.
Marketing Workgroup Co-Chair Seth Eaker reported that Southern California Edison is
interested in sponsoring the Centennial Dinner Dance.
The Committee is interested in maintaining a group calendar that includes lead times.
Staff will research making this available is a shared format.
C. Determine next meeting date & time
The Committee scheduled the next meeting for Thursday, September 11 , 2014 at 4:30
p.m. in the City Council Chambers.
VI. ADJOURNMENT
The meeting was adjourned at 5:00 p.m.