HomeMy WebLinkAboutLocal Govt Update_TOU Transition_2021-2022Q4 2021-Q1 2022
Residential Time -of -Use Transition
Southern California Edison
Before We Start
•Customers will have choices about what rate they are on
•Certain groups of customers will not be transitioned to TOU
•TOU rates do not result in increased revenue or profits for SCE
•Many customers benefit from TOU rates and most pay a similar amount
compared to the tiered rate plan
•Customers who chose to try out an eligible TOU rate will be given one year
of Bill Protection
•Customers will receive a series of communications from SCE in advance
of being transitioned and after
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Southern California Edison
What is Time-of -Use?
•A variable rate structure that charges based on both when and how much electricity you use.
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TOU-D-4-9 Summer Rates
TOU-D-4-9 Winter Rates
Southern California Edison
Why Are We Transitioning Residential Customers?
•State policy requiring investor-owned utilities to transition most residential customers to a time-of-use rate
•In midday, providing power is both less expensive and better for the environment due to an abundance of solar production.
•Better matching the demand for electricity with supply helps to:
•Keep electricity rates down
•Ensure grid reliability
•Deliver more clean energy
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Forecasted Electric Net-Load
Southern California Edison
When Is The Transition Happening?
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Description 90 Day Notification Transition
Orange and San Bernardino Counties Aug 2021 Nov 2021
Inyo, Mono, Riverside, and San Bernardino Counties Sep 2021 Dec 2021
Los Angeles County Oct 2021 Jan 2022
CCAs and Kern and Tulare Counties Nov 2021 Feb 2022
Los Angeles and Santa Barbara Counties plus clean -up for all counties Dec 2021 Mar 2022
Los Angeles and Ventura Counties Jan 2022 Apr 2022
Southern California Edison
Transition Details
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COMMUNICATIONS
CUSTOMERS WILL BE
CONTACTED THROUGH
DIRECT MAIL AND
EMAIL
CUSTOM RATE
ANALYSIS
SCE WILL PROVIDE
CUSTOMERS WITH A
CUSTOMIZED RATE
ANALYSIS AND
RECOMMENDED RATE
CUSTOMER CHOICE
CUSTOMERS CAN STAY
ON THEIR TIERED RATE
OR SWITCH TO A
DIFFERENT TOU RATE
TOU RATES
CUSTOMERS WILL
TRANSITION TO ONE OF
TWO RATE PLANS WITH
DIFFERING PEAK
PERIODS: 4 TO 9 P.M.
AND 5 TO 8 P.M.
BILL PROTECTION
CUSTOMERS CAN
RECEIVE UP TO 12
MONTHS OF BILL
PROTECTION
Southern California Edison
Customer Journey
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October Transition
Pre-Transition
90 & 30 days prior
PROACTIVE MIGRATION TO TOU
Direct mail and email campaigns targeting customers who benefit on
TOU to drive to rate comparison tool as call to action.
COMMUNITY-BASED OUTREACH
Partner with more than 1,600 CBOs representing critical segments:
•Multi-Cultural / Multi-Language, Seniors, Low Income, Disabled,
Geo-Isolated
MULTI-CHANNEL AD CAMPAIGN
Educate customers about TOU rate options so that they can make an
informed decision when faced with transition.
•English, Spanish and Asian Languages
•717 Million Impressions (2020 campaign currently in
development and will evolve to heighten profile of TOU)
Preparing the Market for TOU Transition in 2020
•Notice w/ Rate Comparison:
(BRC incl with 90-Day Only)
Dual English/Spanish
•Outbound Calling for Extreme
Non-Benefiters
Post-Transition
After-care Communications
Seasonal
Postcards
Pre & Post End of
Bill Protection
Notice
Welcome Letter
Statewide Campaign Statewide Campaign
Southern California Edison
90 Day Letter
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Southern California Edison
TOU Transition Website –sce.com/toutransition
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Southern California Edison
Rate Plan Comparison Tool
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Southern California Edison
Bill Protection
•Ensures customers will not pay more under the new TOU rates, compared to the tiered rate
•If the customer pays more on the TOU rate, a bill credit for the difference will be issued at the end of the first year or if they switch back to the tiered rate
•If the customer pays less on the TOU rate, no credit will be issued
•If you participate in a CCA, please contact your CCA provider to see if they offer Bill Protection for the Generation portion of your bill
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Southern California Edison
Customers Not Being Transitioned
•CARE/FERA customers in hot climate zones
•Medical Baseline customers (those on life -support equipment)
•Customers requiring 3 rd Party Notification or in-person visit before disconnect
•Accounts already on any TOU rate
•NEM 2.0, paired storage, or aggregation customers
•Accounts without a smart meter (less than 1% of customers)
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Southern California Edison
Ways to Take Action
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Return the Business Reply Card -Must be
received by the date specified on the letter
Go online and use the online opt -out form:
www.sce.com/toutransition
Call the dedicated TOU line: 877 -287-2140
Southern California Edison
Take Advantage of Time-of -Use Rates
•Take advantage of lower rates during certain times of day to help reduce energy costs and even help the environment
•Change times when you use major appliances
•Smart Thermostat Rebate
•Appliance Energy Use Cost Estimator
•TOU Text Alerts
•Budget Assistant
•Energy Efficiency Programs
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Southern California Edison
Questions?
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