HomeMy WebLinkAboutSBTV Presentation 21
SBTV-CMAC Transformation: Phase One
Good evening, Mayor, City Council members, and community members. Thank
you for the opportunity to present our vision of transforming SBTV into a
Community Media Access Collaborative (CMAC).
I'm Jim Quinlan - a volunteer producer at SBTV-3 and a CMAC advocate. The
Seal Beach Cable Communications Foundation unanimously voted on April 17th
to move forward with a Capital Improvement budget proposal. This would be
included in the City's 2025-2026 fiscal year budget to implement the CMAC
model for our community. I also represent the Seal Beach Lions Club, whose
board and over 21 committee members support SBTV as a community service
project.
The City of Seal Beach faces a critical communications challenge. Cable
franchise fees and subscriptions are declining, while our ability to produce
programs, share local stories, document our history, and provide emergency
communications has diminished due to equipment and staffing shortages.
Meanwhile, even the Sun Newspaper has reduced its circulation in Seal Beach
and no longer maintains a presence on Main Street. This creates an
unprecedented gap in our community's information ecosystem.
The traditional PEG channel model at SBTV is in critical need of upgraded
broadcast quality equipment to continue and interface with current
systems:
•Cable franchise fees continue to decrease as cord-cutting accelerates
for individual streaming services like Disney+, Paramount+, YouTube
Premium, and Roku to name a few
•Spectrum reports a 15% subscriber decline in Leisure World alone
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•Our studio equipment is aging and requires constant maintenance to
keep up with modern broadcast standards
•SBTV lacks both structured management and a clear succession plan
for station leadership
Without action, we risk losing a vital community resource that has served Seal
Beach for decades.
The Community Media Access Collaborative model offers proven
solutions through:
•Professional management to ensure consistent operations
•Modern infrastructure enabling multi-platform distribution
•Sustainable funding secured via a new 501(c)(3) organization with
diversified revenue streams
•Community engagement through training and volunteer opportunities
This model has succeeded in numerous communities within the State of
California, including Fresno, Long Beach, Los Angeles, Pasadena, and Santa
Barbara, to name a few. In addition to studio equipment upgrades, the CMAC
model represents a renaissance that will honor SBTV's legacy while ensuring its
future success for the benefit of the entire Seal Beach Community.
The Seal Beach Cable Communications Foundation is requesting City Council to
approve and implement Phase One of this Capital Expense Budget Proposal
presented here with two critical priorities:
First, hiring a SBTV Station Manager. This position will be the cornerstone
of our transformation by:
•Guiding our technical transition and training programs to boost
community involvement
•Building local partnerships
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•Recruiting and managing volunteers
•Creating sustainable programming
•Overseeing finances responsibly
•Providing regular updates to stakeholders
The second critical priority is modernizing our studio equipment to:
•Upgrade essential broadcast systems
•Install better lighting
•Improve audio quality
•Create basic streaming capabilities
These foundational elements will enable all subsequent phases of SBTV’s
transformation to a CMAC.
The total required investment for Phase One is approximately
$250,079, itemized below:
•Professional leadership and administration: $85,500
•Studio equipment -PreTax: $229,958
•Sales tax : $20,121
•Installation: $12,912
•Total Capital Expenditure $250,079
Initial funding will utilize:
•Available PEG fees
•Remaining funding through Cable Franchise Fees and
community support
The Foundation is eager to partner with the City Council to gain a clear
understanding of the distribution of PEG and Franchise Fees to the City's
General Fund. PEG and Franchise Fees were established to compensate
communities when cable companies use public rights-of-way and to support local
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media centers. We recognize these are valuable municipal resources and
propose working collaboratively with the Council to explore allocating a portion of
these fees for the CMAC Phase One capital improvements. This approach aligns
with the original purpose of these fees, which were created to fund and
maintain community media infrastructure.
This investment, outlined in Phase One, provides initial and long-term
sustainability through diversified revenue streams, potentially transforming
SBTV-CMAC into a revenue-generating asset with a projected annual income
reaching $390,000 by Year 3. The convergence of available resources,
community support, and pressing needs creates a unique opportunity. By
approving Phase One implementation, the City of Seal Beach will help preserve
and enhance vital community communications, create sustainable operations,
and ensure emergency preparedness.
The Seal Beach Cable Communications Foundation stands ready to partner with
the Seal Beach City Council in this vital transformation. We respectfully request
your approval to move forward with Phase One: hiring a Station Manager and
upgrading studio equipment.
Thank you for your consideration. I am happy to answer any questions.
13.Budget Index
Capital Expense Budget Proposal
The following budget index is broken into phases for the transformation of SBTV into a Community
Media Access Collaborative (CMAC). This comprehensive financial plan aligns with our
implementation strategy and ensures responsible stewardship of resources.
PHASE ONE: Foundation Building (Months 1-4)
Establishing the foundation for sustainable operations
Professional Leadership & Administration
GL Code Item Description Amount
21002 Station Manager (Annual Salary)$85,000
23020 Non-Profit Filing Fees (501(c)(3) formation)$500
Subtotal: Professional Leadership $85,500
Studio Floor Equipment
GL
Code Brand Model Price Units Total
24205 Sony HDC-3170 HD Digital Triax $24,000.00 3 $72,000.00
24205 Sony 1/2" Triax Cable Assembly
(330')$1,055.95 3 $3,167.85
24205 Sony HDVF-EL760 7.4" HD Color
OLED $9,899.00 3 $29,697.00
24205 Telex/RTS TR-800 2-Channel UHF
Wireless $1,884.00 3 $5,652.00
24205 Telex/RTS HR-1R5 Single-Muff $299.00 3 $897.00
24205 Fujinon XA20sx8.5BERM-K3 ENG $5,695.00 3 $17,085.00
24205 Fujinon MS-01 $1,695.00 3 $5,085.00
24205 Sony VCT-14 Quick Release $369.95 3 $1,109.85
24205 Miller SkyX 8 Fluid Head (Kit)$12,604.00 3 $37,812.00
24205 Miller HD 1-Stage Alloy Tripod (Kit)Included -Included
24205 Miller Mid-Level Spreader, Dolly (Kit)Included -Included
24205 Autocue Master Series 20" SDI
Prompter Kit $6,441.00 3 $19,323.00
Subtotal: Studio Floor
Equipment $191,828.70
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GL
Code Brand Model Price Units Total
24205 Blackmagic ATEM 2 M/E Constellation
HD Live $1,695.00 1 $1,695.00
24205 Blackmagic ATEM 2 M/E Advanced Panel $6,159.00 1 $6,159.00
24205 Sony MSU-3500 Master Camera
Remote $13,080.00 3 $39,240.00
24205 Sony HDCU-3170 HD Digital Triax $13,965.00 3 $41,895.00
24205 Blackmagic Videohub 20x20 12G Zero-
Latency $2,395.00 1 $2,395.00
24205 Blackmagic Teranex Mini SDI 12G
Distribution $545.00 1 $545.00
24205 Blackmagic GPI & Tally Interface $495.00 1 $495.00
24205 Blackmagic HyperDeck Extreme 4k HDR $2,995.00 1 $2,995.00
24205 Sony BRAVIA XR X90L 55" 4K HDR
Smart LED $1,148.00 1 $1,148.00
24205 Ikegami ULE-702 HDR Dual 7"
Rackmount $1,573.75 2 $3,147.50
24205 Sony PVM-X1800 4K HDR
Trimaster $8,499.00 1 $8,499.00
24205 Telex/RTS RadioCom BTR-800 UHF
Base $5,882.00 1 $5,882.00
24205 Telex/RTS HR-1R5 Single-Muff $299.00 1 $299.00
24205 Blackmagic HyperDeck Extreme 4k HDR $2,995.00 1 $2,995.00
24205 Crucial 2TB MX500 2.5" Internal
SATA SSD $199.99 8 $1,599.92
24205 Laird 4794R-B-B 12G-SDI/4K-UHD
BNC (15')$65.95 40 $2,638.00
24205 Kramer CA-HM15 High-Speed
Active (15')$49.60 10 $496.00
24205 Blackmagic Micro Bidirectional
SDI/HDMI 3G $79.00 6 $474.00
24205 Blackmagic MultiDock 10G $615.00 2 $1,230.00
Subtotal: Studio Control
Room Equipment $123,827.42
Studio Control Room Equipment
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Computer and Production Systems
GL
Code Brand Model Price Units Total
24205 HP 16" Zbook Power G11
Workstation $1,999.00 1 $1,999.00
24205 Netgear MS108EUP 8-Port PoE+/PoE++
Compliant $349.99 1 $349.99
24205 Tera
Grand
Cat 7 Double-Shielded 10Gb
(25')$15.99 15 $239.85
Subtotal: Computer and
Production Systems $2,588.84
Audio Production Systems
GL
Code Brand Model Price Units Total
24205 Tascam Sonicview 24XP 44-channel
Mixer $6,999.00 1 $6,999.00
24205 Drawmer DL441 Quad Auto Compressor
and Limiter $1,399.00 2 $2,798.00
24205 Apple 11" iPad Pro M4 Chip $999.00 1 $999.00
24205 Yamaha MSP3A Powered Speaker $219.99 2 $439.98
24205 Tascam SB-16D 16x16 Dante Stage Box $2,384.99 1 $2,384.99
24205 Marshall AR-DM61-BT-64DT with Dante
Module $3,826.16 1 $3,826.16
24205 Sony MDR-7506 Headphones $99.99 2 $199.98
24205 Blackmagic ATEM Microphone Converter $395.00 1 $395.00
Subtotal: Audio Production
Systems $18,042.11
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GL Code Item Description Amount
23012 Control Room Installation (6 bays @ $1,527 per bay)$9,162.00
23012 Camera Installation (3 cameras @ $1,250 per camera)$3,750.00
Subtotal: Installation Services $12,912.00
Digital Infrastructure
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