HomeMy WebLinkAboutCC AG PKT 2006-02-13 #GAGENDA REPORT
DATE: February 13, 2006
TO: Honorable Mayor and City Council
THRU: John B. Bahorski, City Manager
FROM: Lee Whittenberg, Director of Development Services
SUBJECT: ADOPTION OF ORDINANCE NO. 1543 — ADOPTION
OF NEW DEFINITIONS RELATING TO SIGNS;
ADOPTION OF NEW GENERAL PROVISIONS FOR
ALL SIGNS; AND ADOPTION OF NEW ON- PREMISE
SIGN STANDARDS WITHIN THE MAIN STREET
SPECIFIC PLAN AREA (ZONE TEXT AMENDMENT
05-3),
SUMMARY OF REQUEST:
Waive further reading and Adopt Ordinance No. 1543, An Ordinance, of the City of Seal
Beach Amending the Municipal Code of the City of Seal Beach to Adopt New
Definitions Relating to Signs; Adopt New General Provisions for All Signs; and Adopt
New On- Premise Sign Standards within the Main Street Specific Plan Area (Zone Text
Amendment 05 -3).
BACKGROUND:
The. City Council considered this matter on January. 23, 2006 and introduced subject
ordinance. It is now appropriate to adopt the subject ordinance.
FISCAL IMPACT:
None.
Agenda Item _4r�
ZAMy Documents \City CounciRZTA 05- 3.Sign Code Revisions Adoption.CC Staff Report.doc \LW\O1 -30 -06
Adoption of Ordinance No. 1543 —
Sign Code and Main Street Sign Provisions (ZTA 05 -3)
City Council Staff Report
February 13, 2006
RECOMMENDATION:
Waive further reading and Adopt Ordinance No. 1543, An Ordinance of the City of Seal
Beach Amending the Municipal Code of the City of Seal Beach to Adopt New
Definitions Relating to Signs; Adopt New General Provisions for All Signs; and Adopt
New On- Premise Sign Standards within the Main Street Specific Plan Area (Zone Text
Amendment 05 -3).
NOTED
GDire Whit tenberg John
ctor of Development Service `
EIAM
City Manager
Attachment 1: Ordinance No. 1543, An Ordinance of the City of Seal
Beach Amending the Municipal Code of the City of Seal
Beach to Adopt New Definitions Relating to Signs; Adopt
New General Provisions for All Signs; and Adopt New On-
Premise Sign Standards within the Main Street Specific
Plan Area (Zone Text Amendment 05 -3)
ZTA 05- 3.Sign Code Revisions Adoption. CC Staff Report 2
Adoption of Ordinance No. 1543 —
Sign Code and Main Street Sign Provisions (ZTA 05 -3)
City Council Staff Report
February 13, 2006
ATTACHMENT 1
ORDINANCE NO. 1543, AN ORDINANCE OF
THE CITY OF SEAL BEACH AMENDING
THE MUNICIPAL CODE OF THE CITY OF
SEAL BEACH TO ADOPT NEW
DEFINITIONS RELATING TO SIGNS;
ADOPT NEW GENERAL PROVISIONS FOR
ALL . SIGNS; AND ADOPT NEW ON-
PREMISE SIGN STANDARDS WITHIN THE
MAIN STREET SPECIFIC PLAN AREA
(ZONE TEXT AMENDMENT 05 -3)
ZTA 05- 3.Sign Code Revisions Adoption.CC Staff Report 3
ORDINANCE NUMBER 1543
AN ORDINANCE OF THE CITY OF SEAL
BEACH AMENDING THE MUNICIPAL CODE
OF THE CITY OF SEAL BEACH TO ADOPT
NEW DEFINITIONS RELATING TO SIGNS;
ADOPT NEW GENERAL PROVISIONS FOR
ALL SIGNS; AND ADOPT NEW ON- PREMISE
SIGN STANDARDS WITHIN THE MAIN
STREET SPECIFIC PLAN AREA (ZONE TEXT
AMENDMENT 05 -3)
WHEREAS, The Planning Commission held Study Sessions regarding the sign
regulations for the Main Street Specific Plan Zone area on September 22, 2004,
November 3, 2004, February 23, 2005, May 4, 2005 and September 21, 2005, and
WHEREAS, At the conclusion of the September 21, 2005 Study Session the
Planning Commission directed staff to schedule a public hearing to consider proposed
amendments to the sign regulations as summarized below:
❑ Amend Article 2, Definitions, to add new definitions regarding signs;
❑ Amend Article 18, Sign Provisions, as follows:
❑ Amend Section 28- 1801.D., Calculation of Sign Area;
❑ Deleting existing Section 28- 1802.D., Abatement of Signs Relating to
Inoperative Activities, entirely and replace with a new Section 28- 1802.D.,
Maintenance and Administrative Removal of Signing;
❑ Delete existing Section 28- 1802.E., Maintenance of Signs, entirely and
replace with a new Section 28- 1802.E., Legibility of Signs;
❑ Add new Section 28- 1802.F., Material; and
❑ Add new Section 28- 1802.G., Changeable Copy.
❑ Revise Section 28 -1804, Permitted Signs, Sub - Section C. to delete all provisions
regarding the "C -SP" zone provisions (Main Street Specific Plan Area);
❑ Add a new Sub - Section D, "C -SP Zone" with new sign standards for the Main
Street Specific Plan Area that will retain the current provisions for signs within
the Main Street Specific Plan area and adopt the following additional provisions;
❑ Allow the use of neon lighting as the primary illumination method, with the sign
area for neon lit signs being limited to 75% of the maximum allowable area per
the Zoning Ordinance (Section 28- 1804.D.5.b.);
❑ Allow the use of neon lighting as an accent rather than the primary illumination
source, such use of neon to not illuminate in excess of 30% of the allowable sign
area (Section 28- 1804.D.5.b.);
Z:\My Documents \ORD\ZTA 05- 3.Main Street Sign Standards.doc \1,W\01 -27 -06
Ordinance Number 1543
Zone Text Amendment 05 -3
New Sign Regulations — Citywide and Main Street
February 13, 2006
❑ Allow for courtyard signs when businesses do not face Main Street and establish
standards (Section 28- 1804.D.5.d.)
❑ Allow for monument signs on properties where the building is setback at least 15
feet from the street and establish standards (Section 28- 1804.D.5.f);
❑ Allow restaurant menu signs and other similar display box signs not larger than
6 square feet and establish standards (Section 28- 1804.D.5.g.);
❑ Allow permanent window signs and establish standards (Section 28-
1804.D.5.h.);
❑ Establish standards for use of neon lighting (Section 28- 1804.D.5.i.);
❑ Require the use of external, incandescent lighting for signs with no reflective
surfaces on the sign area with a maximum illumination level on the sign face of
35 candelas /square foot (70 candelas /square foot when facing Pacific Coast
Highway) and establish standards (Section 28- 1804.D.5.j.);
❑ Allow the future use of interior - illuminated channel letters and prohibit the
future use of interior - illuminated "can signs" (Section 28- 1804.D.5.j.);
❑ Allow for the use of a single string of clear string lights to surround window
areas and architectural features, without counting this towards the sign area for
the building (Section 28- 1804.D.5.k.); —
❑ Establish a "Planned Sign Program" requirements for certain multi - tenant
buildings and establish standards (Section 28- 1804.D.5.1.); and
❑ Establishes standards for "Temporary Window Signs (Section 28- 1804.D.6.),
and
WHEREAS, Pursuant to 14 Calif. Code of Regs. § 15305, staff has determined
as follows: The application for Zoning Text Amendment 05 -3 is categorically exempt
from review pursuant to the California Environmental Quality Act pursuant to 14 Calif.
Code of Regs. § 15301(g) (Existing Facilities — New copy on existing on- premise signs)
because it revises the existing sign regulations within the City for on- premise signs
without allowing for an increase in the allowable sign area of signs within the subject
areas of the City; § 15305 (Minor Alterations in Land Use Limitations) because it
consists of minor alterations in land use limitations in average slope of less than 20% and
does not result in any changes in land use or density; § 15311(a) (Accessory Structures —
On- premise signs) because it revises the existing sign regulations within the City for on-
premise signs without allowing for an increase in the allowable sign area of signs within
the subject areas of the City; and, pursuant to § 15061(b)(3), because it can be seen with
certainty that there is no possibility that the approval may have a significant effect on the
environment, and
WHEREAS, A duly noticed public hearing was held by the Planning
Commission on December 7, 2005 to consider Zone Text Amendment 05 -3, and
WHEREAS, The record of the hearing of December 7, 2005 indicates the
following:.
ZTA 05- 3.Main Street Sign Standards 2
Ordinance Number 1543
Zone Text Amendment 05 -3
New Sign Regulations — Citywide and Main Street
February 13, 2006
(a) At said public hearing there was oral and written testimony and
evidence received by the Planning Commission.
(b) The proposed text amendment will revise the City's zoning
ordinance and enhance the ability of the City to ensure orderly and planned development
in the City through an amendment of the zoning requirements for on- premise signs
throughout the community and particularly within the Main Street Specific Plan area, and
WHEREAS, Based upon the facts contained in the record, including those stated
above and pursuant to §§ 28 -2600 of the City's Code, the Planning Commission made the
following findings:
(a) Zoning Text Amendment 05 -3 is consistent with the provisions of
the various elements of the City's General Plan. Accordingly, the. proposed new sign
regulations are consistent with the General Plan. The proposed amendment will not result
in changes inconsistent with the existing provisions of the General Plan.
(b) The proposed text amendment will revise the City's zoning
ordinance and enhance the ability of the City to ensure orderly and planned development
in the City through an amendment of the zoning requirements for on- premise signs
throughout the community and particularly within the Main Street Specific Plan area, and
WHEREAS, The Planning Commission recommended approval of Zoning Text
Amendment 05 -3 to the City Council through the adoption of Planning Commission
Resolution 05 -54; and
WHEREAS, On January 23, 2006 the City Council conducted a public hearing
to consider Zone Text Amendment 05 -3, and received testimony regarding the proposed
Zone Text Amendment.
NOW, THEREFORE, THE CITY COUNCIL OF THE CITY OF SEAL
BEACH DOES ORDAIN AS FOLLOWS:
Section 1. Article 2, Definitions, of Title 28 of The City of Seal Beach Municipal
Code is amended to add the following definitions of terms:
"Section 28 -216.5 Candela. "Candela" means a measure of light
intensity. A candela is equal to 1/60 of the luminous intensity per square
centimeter of a blackbody radiating at the temperature of solidification of
platinum (2.046 degrees Kelvin)."
"Section 28 -217.1 Channel Letter. "Channel Letter" means three -
dimensional, . individually cut letters or figures, illuminated or non -
illuminated, attached to a structure."
ZTA 05- 3.Main Street Sign Standards
Ordinance Number 1543
Zone Text Amendment 05 -3
New Sign Regulations — Citywide and Main Street
February 13, 2006
"Section 28 -217.3 Channel Logo. "Channel Logo" means three -
dimensional, individually cut trademark or symbol identifying a product or
use, illuminated or non - illuminated, attached to a structure."
"Section 28 -246.5 Logo. "Logo'.' means an established trademark or
symbol identifying a product or use."
"Section 28 -261 Negative Space. "Negative space" means the open
space surrounding the sign copy area of a sign area."
"Section 28 -271.2 Sign Area. "Sign Area" means the entire area within
a single continuous perimeter of not more than eight straight lines that
enclose the extreme limits of all sign elements, including, but not limited
to, sign structures or borders, written copy, logos, symbols, illustrations,
and color. Supporting structures such as sign bases and columns are not
included in sign area provided that they contain no lettering or graphics
except for addresses or required tags."
"Section 28 -271.3 Sign Copy. "Sign Copy" means the any graphic,
word, numeral, symbol, insignia, text, sample, model, device or combination
thereof which is primarily intended to advertise, identify, or notify."
"Section 28 -271.4 Sign Copy Area. "Sign Copy Area" means the sign
area occupied by copy. It is computed by measuring the area enclosed by
straight lines drawn to enclose the extremities of the letters or numbers
contained within said sign area."
"Section 28 -271.5 Sign, Direct Illumination. "Sign, Direct
Illumination" means a sign illuminated primarily by light whose source is
located in the interior of the sign so that the rays of the light source are
transmitted through a translucent material."
"Section 28 -271.6 Sign, Indirect Illumination. "Sign, Indirect
Illumination" means a sign illuminated primarily by light directed toward or
across it by backlighting from a source not within it. Sources of illumination
for such signs may be in the form of gooseneck lamps, spotlights, or
luminous tubing."
"Section 28 -271.7 Sign, Neon. "Sign, Neon" means an illuminated sign
affected by a colorless, odorless light source consisting of a neon or gas tube
that is bent to form letters, symbols, or other shapes."
"Section 28 -271.8 Sign, Restaurant Menu and Similar Displace
5igns. "Sign, Restaurant Menu and Similar Display Box Signs" means a
sign used to inform the public of the list of entrees, dishes, and foods
ZTA 05- 3.Main Street Sign Standards 4
Ordinance Number 1543 -
Zone Text Amendment 05 -3
New Sign Regulations — Citywide and Main Street
February 13, 2006
available in a restaurant or other items available in stores that utilize such
display box signs."
Section 2. Section 28- 1801.13, Prohibited Signs, sub - section 1, is revised to
add a second sentence to read as indicated:
111. Signs which incorporate any manner of flashing, moving . or
intermittent lighting. Moreover, sign illumination shall not blink, flutter,
or change light intensity, brightness, or color."
Section 3. Article 18, Sign Provisions, Section 28- 1801.13 is deleted in its entirety
and replaced as follows:
"D. Calculation of Sign Area. The area of an individual sign shall be
calculated as follows.
1. Single -faced Signs. Sign area shall include the entire area
within a single continuous perimeter composed of squares or
rectangles with no more than eight lines that enclose the
extreme limits of all sign elements, including, but not limited
to, sign structures or borders, written copy, logos, symbols,
illustrations, and color. Supporting structures such as sign
bases and columns are not included in sign area provided that
they contain no lettering or graphics except for addresses or
required tags. The calculation of sign area for various types
of single -faced signs is illustrated in Figure 1.
Z'rA 05- 3.Main Street Sign Standards 5
Ordinance Number 1543
Zone Text Amendment 05-3
New Sign RegulatiOuS — Citywide and Alain Street
February 13, 2006
Figure I
Sign Area = Height x Width
FRAMED
SIGN
I- Width
! ------------------ ----- - --------
low
— ----------------- ----
Emblem
or
r
Decal
------- -----
Width
----------- -----------
11
w Odd Shape
M
I< — --------------
Width --
ZTA 05-3.Main Street Sign Standards
Width
T' __------------------
------------ -
i
Multiple
V-s —7 1
�LOGO
lElements J
-- ---- -------
1— Width .1
---------------- ----------------
\vk C
=0
O --------------- ----------------
Width
Width
--------------------------
Odd Shape
Width
Ordinance Number 1533
Zone Text Amendment 05 -3
New Sign Regulations — Citywide and Main Street
February 13, 2006
2. Double -faced Signs. Where two faces of a double -faced
sign are located two feet or less from one another at all
points, or located at an interior angle of 45 degrees or less
from one another, the sign area shall be computed as the
area of one face. Where the two faces are not equal in size,
the larger sign face shall be used. Where two faces of a
double -faced sign are located more than two feet or 45
degrees from one another, both sign faces shall be counted
toward sign area. See Figure 2.
4-
m
v
Figure 2
Where distance between faces
does not exceed 2 feet and interior
angle does not exceed 45°, total
sign area = Face A or Face B.
whichever is larger.
3. Multi -faced Signs. On a three -faced sign, where at least one
interior angle is 45 degrees or less, the area of two faces (the
largest and smallest face) shall be summed to determine sign
area. In all other situations involving a sign with three or
more sides, sign area shall be calculated as the sum of all
faces.
4. Three - Dimensional Signs. Signs that consist of, or have
attached to them, one or more three - dimensional objects (i.e.,
balls, cubes, clusters of objects, sculpture, or statue -like
trademarks), shall have a sign area of the sum of all areas
using the four vertical sides of the smallest cube that will
encompass the sign. See Figure 3.
ZTA 05- 3.Main Street Sign Standards 7
Ordinance Number 1543
Zone Text Amendment 05 -3
New Sign Regulations — Citywide and Main Street
February 13, 2006
Figure 3
F .Face
..aceq -ace ......
s �ti
Total sign area= Sum of all vertical sign faces
of smallest cube encompassing
the sign.
5. Sign area measurement. The measurement of sign area to
determine compliance with the sign area limitations of this
Chapter shall be calculated by enclosing the extreme limits
of all framing, emblem, logo, representation, writing, or
other display within a single continuous perimeter
composed of squares or rectangles with no more than eight
lines. See Figure 4.
Figure 4
7
I
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DRY CLEANERS ccear��RS s 'DRYCLEANERS
t91iAF45 -2�a EU. ft. 3uf kri.5 -1 ?S?: R Suf'AeB -32 w. f(. "
Section 4. Article 18, Sign Provisions, Section 28- 1802.13, Abatement of Signs
Relating to Inoperative Activities is deleted in its entirety and is revised to read:
"Section 28- 1802.13. Maintenance and Administrative Removal of
Signing.
1. Maintenance of Signs. All signs, together with all of their supports,
braces, guys and anchors, shall be properly maintained with respect
to appearance, structural and electrical features. The display surfaces
ZTA 05- 3.Main Street Sign Standards 8
Ordinance Number 1543
Zone Text Amendment 05 -3
New Sign Regulations — Cit}nride and Main Street
February 13, 2006
of all signs shall be kept neatly painted or posted at all times. All
signs shall be subject to maintenance provisions as follows:
a. Any location where business goods are no longer sold or
produced or where services are no longer provided shall
have 90 days to remove any remaining or derelict signs
following notification by the City and at the expense of said
property. Where the written notification has been given by
the City and compliance has not been met within the
required 90 day period, the City may cause the removal of
such signs with the cost for such removal to be attached to
the property.
b. All signs shall be refinished to remove rust or other
corrosion due to the elements and any cracked or broken
faces and malfunctioning lamps shall be replaced within 90
days following notification to the City.
C. Signs erected, installed, located or maintained in the city
must comply with all applicable structural provisions of the
most recently adopted versions of the Uniform Sign Code, --
California Building Code, and California Electrical Code
adopted by the City.
d. When a sign is replaced or removed, all brackets, poles,
and other structural elements that supported the sign shall
also be removed. Affected building surfaces shall be
restored to match the adjacent portion of the structure
within 30 days of said replacement or removal.
2. Administrative Removal. Signs may be removed by the City in
accordance with the following procedures:
a. Illegal or Dilapidated Signs. If the Director of
Development Services, or his designee, finds that a
permanent sign is in violation of this Chapter, or is in
disrepair, deteriorated, including peeling paint, prohibited,
abandoned, illegal, or is in violation of the Building Code
or any other laws and ordinances, he shall seek correction
of the violations as provided for in the Municipal Code.
The Director of Development Services shall inform the sign
owner by a written notice that the sign is to be removed.
b. Safety Hazard or on Public Right -Of- -Way. The City
Engineer, or his designee, without giving notice, shall have
the authority to authorize removal of any sign which:
(1) Poses an immediate threat to public safety; or
(2) Is displayed in violation of the provisions of this
Chapter or other City ordinances on or over any
public right -of- way."
ZTA 05- 3.Main Street Sign Standards 9
Ordinance Number .1543
Zone Text Amendment 05 -3
New Sign Regulations — Cilywide and Main Street
February 13, 2006
Section 5. Article 18, Sign Provisions, Section 28- 1802.E, Maintenance of
Signing is deleted in its entirety and is revised to read:
"E. Legibility of Signs.. Lettering on signs should be legible.
Preferred character sizes for signs are as follows:
Minimum Character Size (inches)
Intended Reading Distance (feet)
3.5
60
4.0
70
4.5
80
5.0
90
5.5
100 or more
Section_6... Article 18, Sign Provisions, is revised to add new Section 28- .1802.F,_...__....... _....__
Materials, to read:
"F. Materials. Paper, cardboard, or other material subject to rapid
deterioration shall be limited to signs displayed for no more than 60
days. Fabric signs shall be restricted to City Banners, Awning Signs,
and Temporary Signs permitted pursuant to Section 28- 1801.C."
Section 7. Article 18, Sign Provisions, is revised to add new Section 28- 1802.G,
Changeable Copy, to read:
"G. Changeable Copy. Changeable copy shall cover no more than 20
percent of the total sign area, except for the following uses which are
allowed up to 75 percent of sign area to be changeable copy: all
public and civic uses, indoor theaters, other public assembly uses,
and fuel price signs."
Section 8. Article 18, Sign Provisions, Section 28- 1804.C, LC /RMD, C -O, C -SP,
C -1 and C -2 Zones, is amended to delete all references to the C -SP Zone and to delete
subsection 5.g which sets forth projecting sign regulations in the C -SP Zone, and is
amended to read:
"C. LC /RMD, C -O, C -1 and C -2 Zones. The following signs are
permitted in the LC /RMD, C -O, C -1 and C -2 zones:
One unlighted sign pertaining to the sale, lease, or rental of
the property on which the sign is displayed.
ZTA 05- 3.Main Street Sign Standards 10
- -. Ordinance Number 1543
Zone Text Amendment 05 -3
- - - New Sign Regulations — Citywide and Main Street
February 13, 2006
ParcelSize ........................................................ ............................... Sign Size
Lots of record and parcels not exceeding:
10,000 square feet ........................................ ...............................
10,000 square feet to 1 acre ......................... ...............................
More than 1 acre .......................................... ...............................
2. Temporary Noncommercial signs that do not exceed an
aggregate surface area of 25 square feet per lot, up to 4 per
lot. Signs posted on a building face or in a window shall
not exceed thirty -six inches by forty -eight inches. Said
Temporary Noncommercial signs shall be removed or
replaced within 60 days of placement.
3. Construction signs under the same restrictions as Section
28- 1804.A.4: _.
4. For each shopping center, identification signs are permitted
as follows:
a. One free - standing or pole identification sign
containing the name and logo of the center. Sign
not to exceed 15 feet in overall height and not to
exceed 60 square feet on one face of a double -faced
sign.
b. One monument sign not to exceed 10 square feet in
area and not to exceed 4 feet in height at each traffic
entrance to the center, in no case shall more than 4
monument signs be placed in any shopping center.
5. Each commercial activity may have signing identifying the
activity on the premises as follows:
a. One sign per building face which is visible from
streets or parking lot area. Said sign to be fascia or
wall sign.
b. Size of fascia or wall sign shall be one square foot
per lineal foot of building face, not to exceed 100
square feet per sign.
C. In lieu of one or more fascia or wall signs, one free-
standing or pole sign not to exceed 15 feet in overall
height may be erected on the parcel or building site
on which the building is located. Maximum size of
sign shall not exceed 60 square feet per face of a
double faced sign.
7TA 05- 3.Main Street Sign Standards 11
.......6 sq. ft.
.....25 sq. ft.
.....50 sq. ft.
read:
Ordinance Number 1543
Zone Text Amendment 05 -3
New Sign Regulations — Citywide and Main Street
February 13, 2006
d. In case of buildings having less than 25 linear feet
of frontage on a street, 25 square feet of signing will
be permitted.
e. In cases where a business is located on a street with
a speed limit of 35 mph or more, a free standing
sign or larger fascia or wall sign will be permitted.
The larger may be an additional one -half square
foot per lineal foot of building frontage not to
exceed 80 additional square feet. (See
subparagraphs a, b, c, above). The maximum sign
area per sign of 100 square feet does not apply in
this case.
f No more than 2 items of information will be
permitted per sign. An example of one item of
information would be the name of the business,
specialty item, unique service, etc.
6. -- - When property falls - under an adopted planned sign-- - - --
program the above provisions do not apply."
Section 9. Article 18, Sign Provisions, Section 1804.13, C -SP Zone, is added to
"D. C -SP Zone. The following signs are permitted in the C -SP zone:
1. One unlighted sign pertaining to the sale, lease, or rental of
the property on which the sign is displayed.
Parcel Size
Lots of record and parcels not exceeding:
10,000 square feet ........ ...............................
10,000 square feet to 1 acre ........................
More than I acre .......... ...............................
Sign
Size
....... ............................... 6 sq. ft.
....... .............................25 sq. ft.
..... ............................... 50 sq. ft.
2. Temporary Noncommercial signs that do not exceed an
aggregate surface area of 25 square feet per lot, up to 4 per
lot. Signs posted on a building face or in a window shall
not exceed 26 inches by 48 inches. Said Temporary
Noncommercial signs shall be removed or replaced within
60 days of placement.
3. Construction signs under the same restrictions as Section
28- 1804.A.4.
ZTA 05- 3.Main Street Sign Standards 12
Ordinance Number 1543
Zone Text Amendment 05 -3
New Sign Regulations — Citywide and Main Street
February 13, 2006
4. For each shopping center, identification signs are permitted
as follows:
a. One free - standing or pole identification sign
.containing the name and logo of the center. Sign
not to exceed 15 feet in overall height and not to
exceed 60 square feet on one face of a double -faced
sign.
b. One monument sign not to exceed 10 square feet in
area and not to exceed 4 feet in height at each traffic
entrance to the center, in no case shall more than 4
monument signs be placed in any shopping center.
5. Each commercial activity may have signing identifying the
activity on the premises as follows:
a. One sign per building face which is visible from
streets or parking lot area. Said sign to be a fascia
-- or wall sign. -
b. Size of the fascia or wall sign shall be one square
foot per lineal foot of building face, not to exceed
100 square feet per sign.
C. Notwithstanding the foregoing, where buildings
have less than 25 linear feet of frontage on a street,
25 square feet of signing will be permitted.
d. Courtyard Signs are permitted subject to the
following requirements and conditions:
(1) Where businesses face a courtyard, and do not
directly face Main Street, one single -faced or
double -faced freestanding courtyard sign is
permitted for tenant identification only, in
addition to those on the building.
(2) No part of the sign shall extend over public
property or have a height exceeding 7 feet
measured from the base at ground level to the
apex of the sign.
(3) The total area of the courtyard sign shall not
exceed 0.5 square feet per foot of site street
frontage or 20 square feet, whichever is
smaller.
(4) Placement shall conform with a minimum
setback of 3 feet from a street property line, 2
feet from an interior property line, and a
minimum of 10 feet from the edge of a
driveway.
"LTA 05- 3.Main Sucet Sign Standards 13
:. Ordinance Number 1543
Zone Text Amendment 05 -3
New Sign Regulations — Citywide and Main Street
February 13, 2006
(5) Each courtyard sign shall contain an address
plate identifying the subject property.
Numbers shall be a minimum of 6 inches in
height and shall be clearly visible from the
public right -of -way. Address plates shall not
be calculated against the allowable sign area.
e. Projecting signs shall be allowed subject to the
following conditions:
(1) "Projecting sign" means an attached sign
(other than a flat - mounted sign) which
projects out from a building or structure and
usually has two message surfaces.
(2) Projecting signs shall be allowed that:
❑ do not exceed four (4) square feet in area
per side;
❑ project no more than three (3) feet from
the wall to which attached;
- -- - - - - -- -- ❑ are located at least seven (7) feet but not - --
more than twelve (12) feet above grade;
❑ reflect the business by incorporating
symbols or logos of the business;
❑ have supports and brackets that are
compatible with the design and scale of
the sign; and
❑ are not internally or externally
illuminated.
(3) Each ground -level occupancy frontage may
have one (1) such projecting sign if such
sign is located near its primary entryway.
Such sign shall be in addition to other signs
allowed in Section 28- 1804.E.5.
(4) No sign shall project into any public right -
of -way unless the Director of Public Works
shall have first issued an encroachment
permit therefor.
f. A monument sign is permitted subject to the
following requirements and conditions:
(1) Where the face of the building sets back from
the property line more than 15 feet, one
single -faced or double -faced freestanding
monument sign is permitted, in addition to
those on the building, in accordance with the
following:
❑ No part of the sign shall extend over
public property or have a height
ZTA 05- 3.Main Street Sign Standards 14.
_ Ordinance Number 1543
- - Zone Text Amendment 05 -3
New Sign Regulations — Ci"ide and Main Street
February 13, 2006
exceeding 5 feet measured from the base
at ground level to the apex of the sign.
❑ The total area of the sign shall not exceed
0.5 square feet per foot of street frontage
or 40 square feet, whichever is smaller.
❑ Signs shall be located in a landscape
planter a minimum of 2 feet wider than
the sign itself, with a minimum 2 -foot
wide base for the monument sign itself.
❑ Placement shall conform with a minimum
setback of 3 feet from a street property
line, 3 feet from an interior property line,
and a minimum of 10 feet from the edge
of a driveway.
❑ Landscaping with automatic sprinklers
shall be provided at the base of the
supporting structure equal to twice the
- area -of -one face of the sign or 75 square
feet, whichever is greater.
❑ If the sign is to be lit, all lighting shall be
from internal illumination.
❑ Each monument sign shall contain an
address plate identifying the subject
property. Numbers shall be a minimum
of 6 inches in height and shall be clearly
visible from the public right -of -way.
Address plates shall not be calculated
against the allowable sign area.
g. - Restaurant Menu Signs and similar display box
signs are permitted subject to the following
requirements and conditions:
(1) Shall be located in a permanently mounted
display box on the surface of the building
adjacent to the entry.
(2) The allowable area shall be a maximum of 6
square feet and shall be limited to the size of
two pages.
(3) Such sign shall be compatible with the scale,
colors, and materials of the storefront.
(4) Such sign shall not be used for additional
business identification or additional signage.
(5) Such sign shall not be included in the sign
area calculation for the business.
h. Permanent Window signs are permitted subject to
the following requirements and conditions:
ZTA 05- 3.Main Street Sign Standards 15
Ordinance Number 1543
Zone Text Amendment 05 -3
New Sign Regulations — Citywide and Main Street
February 13, 2006
(1)
Permanent window signs shall not exceed
20% of the area of each window.
(2)
No window sign shall be displayed above the .
second story.
(3)
Permanent window signs shall be limited to
individual letters placed on the interior
surface of the window and intended to be
viewed from the outside. White, black or
gold leaf paint are the recommended colors.
Glass- mounted graphic logos may be applied
by silk screening or pre- spaced vinyl die -cut
forms.
(4)
Interior Permanent signs within 3 feet of a
storefront window shall be counted as a
permanent window sign.
(5)
Permanent Window signs shall be allowed
in addition to the aggregate sign area
allowed for wall and projecting signs. -
(6)
Permanent window signs shall not be
illuminated, except for neon signs
illuminated in compliance with Section 28-
1804.D.5.i.6.
i. Neon
signs are permitted subject to the following
requirements and conditions:
(1)
Neon signs and linear tubing shall be UL
(Underwriters Laboratories) listed with a
maximum 30 milliamps per circuit and shall
be designed to accommodate a dimmer in
order to reduce the brightness of the neon.
(2)
The neon manufacturer shall be registered
with Underwriters Laboratories.
(3)
Neon tubing shall not exceed one half inch
in diameter.
(4)
Neon lighting adjacent to residential uses
shall not exceed 0.5 footcandle measured at
the property line.
(5)
Neon tubing shall not be combined with any
reflective materials (e.g., highly - glazed tiles,
mirrors, polished metal), or other similar
material.
(6)
Interior neon signs placed within 5 feet of a
storefront window shall have a transparent
background and shall be counted as a
permanent window sign.
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Ordinance Number 1543
Zone Text Amendment 05 -3
New Sign Regulations — Ci",ide and Main Street
February 13, 2006
j. Sign illumination is subject to the following
requirements and conditions:
(1) Internal illumination is permitted on
monument signs, channel letters and channel
logos only
(2) Signs without channel letters and channel
logos shall only be externally illuminated.
(3) The permitted range of sign illumination
shall be between 5 and 20 candelas per
square foot of sign area, except for business
properties that have property frontage on
Pacific Coast Highway where a maximum of
70 candelas /square foot is permitted.
(4) Lighting shall be energy efficient, and
shielded or recessed so that direct glare and
reflections are confined to the maximum
extent feasible within the boundaries of the
site, and shall be - directed downward and
away from adjoining properties and public
rights -of way. No lighting on private
property shall produce an illumination level
greater than 1 footcandle on any property
within a residential zoning district except on
the site of the light source.
(5) A luminance report shall be prepared by a
licensed engineer and submitted to the
Director of Development Services within 90
days of the installation of any internal or
external illuminated sign indicating
compliance with subsections (3) and (4),
above. Such report shall include the method
of measurement, results of said
measurement, and, if the measurement
exceeded the provisions of subsection (3)
above, the actions taken and resulting
measurement information to achieve
compliance with said subsection (3).
k. Outlining of buildings or components of buildings
(i.e., doorways, windows, rooflines, architectural
features, etc.) by string lighting shall not be
considered sign illumination, but shall be approved
through the Minor Plan Review process.
1. Additional Review.
(1) A Minor Plan Review approval by the
Planning Commission shall be required for
ZTA 05- 3.Main Street Sign Sta,tdards 17
Ordinance Number 1543
Zone Text Amendment 05 -3
New Sign Regulations — Citywide and Main Street
rebruary 13, 2006
the signage for a new structure, or a
conversion of an existing structure into
separate tenant spaces, that will establish or
create 2 or 3 separate tenant spaces. In
making its determination, the Planning
Commission shall consider such factors as
the size, location and design of the proposed
signs; the type of businesses to which the
signs will pertain; the architectural character
of the site and surrounding buildings; and
the type of other permitted signage in the
vicinity of the site.
(2) A Planned Sign Program shall be required
for the signage of a new structure, or a
conversion of an existing structure into
separate tenant spaces, that will establish or
create 4 or more separate tenant spaces,
pursuant to subsections C and D of Section -- - -
28 -1803.
When property falls under an adopted planned sign
program, the above subparagraphs a through 1 and
Section 1804.D.4 do not apply.
6. Temporary Window Signs:
a. Combinations of permanent and temporary window
signs shall not cover more than 30 percent of any
window (50% during December).
b. No more than one temporary window sign is
allowed per window;
C. Commercial temporary window signs shall not be
posted more than 3 times per calendar year,
d. Commercial temporary window signs shall not be
posted more than 30 days for each period;
e. A Temporary Sign Permit approval is required to
post commercial temporary window signs."
Section 10. Severability. If any section, subsection, subdivision, paragraph,
sentence, clause or phrase of this Ordinance or any part thereof is for any reason held to
be invalid or unconstitutional, such decision shall not affect the validity of the remaining
portion of this Ordinance or any part thereof. The City Council hereby declares that it
would have passed each section, subsection, subdivision, paragraph, sentence, clause or
phrase thereof, irrespective of the fact that any one or more section, subsection,
subdivision, paragraph, sentence, clause or phrase be declared invalid or unconstitutional.
ZTA 05- 3.Main Street Sign Standards 18
Ordinance Number 1543
Zone Text Amendment 05 -3
New Sign Regulations — Citjnwide and Main Street
February 13, 2006
Section 11. The City Clerk shall cause this ordinance to be published in
accordance with applicable law.
PASSED, APPROVED AND ADOPTED by the City Council of the City of Seal
Beach at a meeting thereof held on the 13th day of February 2006.
Mayor
ATTEST:
City Clerk
STATE OF CALIFORNIA }
COUNTY OF ORANGE } SS
CITY OF SEAL BEACH }
1, Linda Devine, City Clerk of the City of Seal Beach, California, do hereby certify that the
foregoing Ordinance is an original copy of Ordinance Number 1543 on file in the office
of the City Clerk, introduced at a meeting held on the 23rd day of January 2006,
and passed, approved and adopted by the City Council of the City of Seal Beach at a
meeting held on the 13th day of February, 2006 by the following vote:
AYES: Councilmembers
NOES: Councilmembers
ABSENT: Councilmembers
ABSTAIN: Councilmembers
and do hereby further certify that Ordinance Number has been published pursuant
to the Seal Beach City Charter and Resolution Number 2836.
City Clerk
ZTA 05- 3.Main Street Sign Standards 19